JC Penney Quietly Lost Another Top Marketing Executive Amid Failing Turnaround

JC Penney Quietly Lost Another Top Marketing Executive Amid Failing Turnaround

Lisa DeStefano Orebaugh, vice-president of strategic marketing, will head to Home Depot. She is the fourth senior executive to step down in seven months, according to Citi analyst Deborah Weinswig. Who are the others? Anne Cashill, senior vice …
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Secure Your Spot at Search Marketing's Big Dance – SMX Advanced Rates …

Super early bird rates for SMX Advanced expire end-of-day Friday, March 29. Register now for your ticket to the only conference designed exclusively for experienced search marketers. Cutting-edge tactics and networking with internet marketing thought …
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Marketing, reviews, and mobile may all determine if your game is a hit or a flop

SAN FRANCISCO — After looking at a bunch of data points, the gaming community needs to realize three things: Ladies and old people love games; reviews really do dictate your sales; and your game is good — but marketing will make it even better.
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