The Marketing Corner: Portability and Accessibility Can Translate to Sales
Essentially, smartphones are uniquely suited for hyper-local marketing tactics. Given consumers' propensity to collect information, it isn't far fetched to see consumers comparative shopping while in-store. Some even see smartphones as an emerging …
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IAG launches online marketing campaign
New Zealand's largest insurer has launched a marketing campaign to encourage people to understand the changing nature of home insurance. A web site, went live yesterday and tells people how their policies change from unspecificed replacement costs to …
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3 Consumer Tech Trends to – Content Marketing Institute
Falling behind the times can be crippling for content marketers. With your content marketing strategy in mind, here are three consumer tech trends to watch.Content Marketing Institute
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