Don't Forget, Marketing Is About the Customer
In today's consumer world there's no escaping technology. According to the MarketingSherpa 2013 Marketing Analytics Benchmark Report, powered by MECLABS and Vocus, 58% of surveyed marketers cite the growing presence of mobile and tablets as a …
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'SimCity' marketing campaign put on hold, EA requests that affiliates do the same
Electronic Arts has faced a number of problems with the latest SimCity since launching the title, and the ongoing issues have now led the company to call off some of its online marketing — and it's asking affiliates to do the same. Polygon reports …
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Pre-Marketing: Not record Dow? – The Term Sheet: Fortune's deals …
Adjustment: Record Dow isn't really a record * Reuben Yonatan: 7 technologies that will thin out in 2013 * Jonathan Miller: Wall Streeters paid 7x private sector …
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