Local business briefs: FIT marketing department earns 12 awards
One award was for the Discovery research magazine, which took a silver award in the 28th Annual Educational Advertising Awards, sponsored by the Higher Education Marketing Report. Discovery also took one of three honors, a merit award, for marketing …
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HTC Says Phone Launch Delayed by Parts Shortage, to Step Up Marketing
HTC will also work with partners such as chipmaker Qualcomm Inc. to beef up its marketing campaigns in the U.S., he said. HTC also plans to be more targeted in its campaign, such as advertising in stadiums when the UEFA Europa League soccer matches …
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Marketing is no piece of cake
Weber and her students in the university's Maverick PR student public relations firm helped Mockingbird Cupcakes refine its marketing strategy as it got closer to opening its shop. Maverick charges below-market-rate fees for its services to local …
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