Universal Marketing Team Adds Former Sony Exec On Wednesday, president of marketing Josh Goldstine announced the newly created role, in which Byers will work with Goldstine and co-president…
Astute Networks to Showcase Latest Flash-Based Performance Storage …
Astute Networks to Showcase Latest Flash-Based Performance Storage … Astute Networks' Senior Vice President of Marketing, Len Rosenthal will also be presenting at a Sponsor Showcase session called…
Salesforce Fills Out The 'Marketing Cloud'
Salesforce Fills Out The 'Marketing Cloud' Salesforce.com (CRM) announced its intent to acquire email marketing and marketing automation vendor ExactTarget (ET) for ~$2,5B or $33.75/share, ending a few…
Tesco promises more brand marketing as analysts lay in to its “insipid” ads
Tesco promises more brand marketing as analysts lay in to its “insipid” ads Tesco CEO Philip Clarke has hinted it will launch more brand marketing and campaigns around…
Salesforce.com Lands Deal For Online-Marketing Race
Salesforce.com Lands Deal For Online-Marketing Race Salesforce.com Inc.'s $2.5 billion acquisition of ExactTarget Inc. is the latest in a series of high-profile deals for Web marketers as the…
Three Digital Marketing Challenges in Association Marketing | r2i | R2i
Three Digital Marketing Challenges in Association Marketing | r2i | R2i Association marketers discussed some key challenges at the ASAE's Marketing, Membership & Communications Conference including the challenge…