Sam Zales will lead Hub marketing software firm ClickSquared
ClickSquared, a Boston company that makes marketing software, said Thursday that its board has chosen Sam Zales to be its new CEO. Zales succeeds Wayne Townsend, who had served as ClickSquared's chief executive since 2008. Most recently, Zales …
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Ackman Likens Herbalife to Shuttered Marketing Firm
In a presentation called “Side-By-Side: A Comparison of Fortune Hi-Tech Marketing and Herbalife,” Ackman listed how the two companies are alike in terms of the riches they promise and the small number of distributors who ever attain them. The Federal …
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Why Your Marketing Campaign Sucks
Editor's Note: This is a guest post by Mark Suster (@msuster), a 2x entrepreneur, now VC at GRP Partners. Read more about Suster at his Startup Blog, BothSidesoftheTable. Creating awareness for your brand and products is one of the lifebloods of …
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