by Joseph | | Marketing Online
EU probes Apple's iPhone marketing tricksThe EU executive Commission had sent out questionnaires to several European mobile network operators last week, in an effort to establish whether Apple aims to muscle out rival smartphone makers from the EU market, the...
by Joseph | | Marketing Online
Macau Legend starts pre-marketing for $600 mln HK IPO-term sheetHONG KONG May 27 (Reuters) – Casino operator Macau Legend Development Ltd has kicked off pre-marketing for its planned approximately $600 million Hong Kong initial public offering, a term sheet for...
by Joseph | | Marketing Online
Manufacturing Moments and Marketing Serendipity: Welcome to the New FrontierThe idea of manufactured serendipity is not new within the digital world. Whether it's finding out when friends and other interesting people are nearby or what they recommended in your...
by Joseph | | Marketing Online
Volvo marketing boss Speck is leaving; sales VP Visser named successorDoug Speck, Volvo Car Corp.'s senior vice president for marketing, sales and customer service, is leaving his post effective July 1, the company said today. He will assist with the...
by Joseph | | Marketing Online
Zoological Marketing – NeatoramaNever skimp on quality marketing. You may think that you can just do it yourself, but as John McNamee explains, terrible things go wrong when you don't think through product nomenclature.Link…NeatoramaSee all stories on...
Marketing News